Client: Revolve, Vivrelle, CNC Agency
Creative Lead: Chiaki Samonte
Account Lead: Zara Zagarian
Production Lead: Yasmin Gleason
Graphic Designer: Alana Downie
Photographer: Michael James Murray

CNC helped create an interactive brand activation for luxury handbag subscription company, Vivrelle, at Revolve Festival 2025, which took place in Thermal, California.

The experience goal included driving brand awareness to Vivrelle’s handbag rental service, highlighting their new AI integration with Revolve, encouraging website visits and membership sign-ups through prizes and giveaways, and inspiring content capture and social sharing via interactive games and handbag giveaways.

︎︎︎ RESPONSIBILITIES: CREATIVE/ART DIRECTION & DESIGN THROUGHOUT CONSUMER JOURNEY TOUCHPOINTS INCLUDING BRANDED CLAW MACHINE, INTERACTIVE GAME: SPIN WHEEL, PRIZE BAR. PHOTO MOMENT AND PRODUCT DISPLAY, AND PHOTO & VIDEO ART DIRECTION